Speaking With One Voice
It goes without saying that your company’s advertising efforts should correlate to your PR efforts, which should jibe with your online presence and synchronize with your public outreach. No brainer, right? Speak with one voice. In other words, why would you choose different companies to generate different portions of your marketing? Or why would you choose a company who farms out different portions of the work? PPBH hires the city’s best and brightest in the areas of Advertising, PR, Interactive and Public Involvement, which allows us to create comprehensive marketing campaigns all in-house, and all in one voice. View Our Case Studies
Advertising +
Advertising is a science, but it’s not all about the numbers. It’s about understanding the product, understanding the consumers and understanding how to bring the two together. It’s part psychology, part math and a whole lot of creativity. Hey, if it was easy, any agency could do it for 25+ years.
Public Relations +
Generating publicity is one thing, generating results is something else entirely. We specialize in developing PR campaigns that deftly manage perceptions, generate interest and gain credibility for our clients. Our PR department focuses on media relations while also employing the power of grassroots and viral campaigns, along with various other strategies, to generate awareness, influence perceptions, build and support brands and motivate audiences to action.
Interactive +
As a full-service agency, interactive and digital media is a huge part of our mix. These days, an effective online presence is indispensible to just about any and every company. But just as important as being online is finding the right people to create that presence for you. We make sure that your online campaign integrates with not just your company’s overall campaign but that it integrates with your company itself.
Public Involvement +
Our Public Involvement efforts are designed to engage your target audience by combining specialized tactics with traditional advertising, interactive and public relations strategies. PI works well in situations that exist in a public realm, and often we design PI strategies when our clients’ stakeholders need to be part of the process; when their interests, opinions, questions and ideas are pertinent to the situation at hand. We see PI as a natural extension of our traditional communication services.