The Web’s Most Comprehensive Seat Belt Site is Here
PPBH, in conjunction with Zero Fatalities and its many partners, just launched the most extensive seat belt web resource ever: Click It Utah. But why seat belts—what’s the big deal? For starters… You are 50 percent more likely to survive a car crash if you’re buckled. Your chances of being killed in a car crash ...
PPBHers Meet Top Dog in Transportation
Contributed by Brent Wilhite, Account Supervisor at PPBH How often do you get to meet the top __________ in the nation? The top athlete, the top singer, the top chain saw juggler, the top anyone? Well, when I heard that the top transportation official in the country would be speaking at an event in Salt ...
Outreach Outlook: The Pedestrian Fatality Concern
When I was presenting at a high school about traffic safety this month as part of our Zero Fatalities and Don’t Drive Stupid programs outreach, one student raised her hand and said she recently hit a pedestrian while driving. The teen had been distracted and didn’t notice she was approaching the pedestrian-occupied intersection until it ...
Calling All Gleeks: Texting While Driving Takes Center Stage
Did you tune in for Glee last night? We have many Glee fans at PPBH, and last night’s episode hit home, especially given our work with Zero Fatalities and distracted driving. Distracted driving—or, as Glee’s Quinn Fabray (played by Dianna Agron) did, texting while driving—is no longer a message just from safety advocates. Ask Rachel Berry (played by Lea Michele) from Glee—she will forever ...
Elementary School Students Learn to “Think Safety” Around Construction
When even the sixth graders get excited about construction safety, you know you’ve got a good thing going. The interest is coming from fun and educational “Think Safety” assemblies put on by the Utah Department of Transportation, Zero Fatalities and Provo River Constructors in partnership with elementary schools near the I-15 CORE project in Utah ...
Come See Us at the Zero Fatalities Safe Kids Fair
Safe kids make for happy parents, so join us for free at the sixth annual Zero Fatalities Safe Kids Fair. The event is happening February 24 and 25 at the South Towne Expo Center in Sandy, Utah. The safety festivities run from 11:00 a.m. – 7:00 p.m. Friday and Saturday and activities include: A visit ...
Teen Contest Encourages Safe Driving
Have you ever wondered how to get teens excited about something? It’s not always easy, especially when you’re trying to get them pumped about traffic safety. But it turns out that the Don’t Drive Stupid Video and Calendar Contest is the ticket. As the latest effort in Utah’s teen-targeted safety program, Don’t Drive Stupid, the ...
It’s About the Ones You Love
Ever since I can remember, I’ve been a seat belt fanatic. I used to remind my dad every morning to buckle up as he drove me to elementary school, until he started doing it automatically. In 2007, he was rear-ended while going 55 miles per hour, causing his car to leap several feet into the ...
Partner Perspective: Don’t be a Turkey this Thanksgiving, Drive and Fry Safe
I’m pretty sure I’m the first person to combine a message about safe holiday driving with turkey frying safety. But I think this is a message that every driver and deep-frying turkey enthusiast needs to hear. We’ll start with some tips from Zero Fatalities and finish with an important message from none other than William ...
The Text That Changed the Lives of Many
Have you ever texted while driving? Reggie Shaw had, hundreds of times, before he became the first person in the U.S. to be prosecuted for negligent homicide from texting and driving. In 2006, Reggie drove to work on a road he’d traveled his whole life. But on that particular day, then 19-year-old Reggie was sending ...